Marketing & Localization Specialist (f/m/d) – French-Speaking Markets

1. Marketing for French-speaking markets

• Plan, coordinate, and deliver marketing activities for France and other French-speaking markets.
• Prioritize audiences, topics, and appropriate channels in collaboration with Sales.
• Prepare and promote webcasts and similar formats: coordinate topics and invitations, landing pages and registration processes, and follow-up with participants.
• Launch and gradually optimize small, measurable campaigns using existing content and a limited budget.
• Brief external marketing and telemarketing providers, compare proposals, and manage the working relationship.
• If appropriate, organize a pilot with a provider using AI-supported calls to invite suitable prospects to webcasts. Define target audiences, call scripts, handover to Sales, quality checks, and success metrics.
• Evaluate results, such as invitations, contacts reached, registrations, attendance rates, and qualified follow-up contacts.

2. Translation and localization management

• Coordinate translation requests based on German source materials and create or manage them in Plunet.
• Prepare AI translations using the existing translation database and terminology, ensuring consistent use of approved terms.
• Review translations for completeness, clarity, terminology, tone, and recognizable AI errors.
• Take into account the linguistic and market-specific requirements rather than transferring content word for word without review.
• Enter French content into the relevant target systems and formats, or coordinate its publication, particularly in WordPress, InDesign documents, and presentations.
• Keep versions, approvals, revision cycles, and publication dates clearly documented.
• Collect feedback from Sales, and markets, and continuously improve terminology, the translation database, and workflows.

3. Collaboration and organization

• Work closely with Sales and product experts.
• Organize briefs and approvals so that content is accurate and published on time.
• Prioritize marketing and localization work transparently and suggest practical solutions when resources are limited.
• Monitor external provider costs and value, and report results regularly.

Essential

• Experience in at least one of the following areas: B2B marketing, content marketing, translation management, or localization, together with a willingness to learn the others.
• A careful, well-organized approach and a strong eye for linguistic quality and detail.
• Ability to coordinate multiple tasks and approvals and to brief external providers clearly.
• Knowledge of WordPress and of editing or coordinating InDesign and presentation files.
• Excellent, near-native, or native written and spoken French, with confidence in French business communication.
• English skills for working with international providers or teams.
• Initiative and a pragmatic mindset, particularly when building marketing activities on a limited budget.

Desirable

• Good German skills to work reliably with German source texts, questions, and subject-matter discussions.
• Experience with B2B campaigns, webcasts, lead generation, or marketing automation.
• Experience with translation management systems, translation memories, terminology databases, or AI translation.
• Experience with French market.

Basic understanding of data protection and consent requirements for marketing campaigns and telephone outreach.

As a German, family-run company with more than 300 employees worldwide, we support medium-sized companies on the path to digital transformation. With our innovative software solutions in the areas of warehouse logistics, production and field service management, we digitalize processes - making them simple, flexible and mobile!

In short: Industry 4.0 is exactly our thing.

Would you like to become part of L-mobile?
We focus on your individual goals and strengths and develop you both personally and professionally. 
If you want to play an active role in shaping the future of L-mobile, we look forward to receiving your application!

Ibtissem Kafaar
L-mobile tunisia S.a.r.l.
Av. du Dr Mohamed Souissi 
Dar Chaabane Al Fehri 8075
 ibtissem.kafaar@l-mobile.com
  +216 56 664 240